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The story behind Ikea's 'quirky' product names

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IKEA founder Ingvar Feodor Kamprad, incorporated the name of his birthplace -- a small farm called Elmtaryd near the village of Agunnaryd, in the Swedish province of Småland -- and used the initials to christen his company.

from Business News: Latest News on Business, Stock Markets, Financial News, India Business & World Business News https://ift.tt/2npDJ0B
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Prasanjit Acharya is a professional Tech blogger, Digital marketer from India. His intrest in computer and internet has made him as a self proclaimed geek. He basically belongs to Bhubaneswar,Odiha.

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